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Build a United Way campaign

Access information and resources for successfully planning—and seamlessly executing—your workplace campaign.


Toolkit e-Learning

If you’re just starting out as a workplace campaign lead, follow these simple steps to campaign success!

RISE welcome page screen, showing a smiling woman at the head of a group of adult students. Text on screen says Getting Started.

Planning Guides

These documents, including information on types of campaigns as well as the key roles needed, can help you throughout your planning. 


Cases for Support

Our cases for support offer easy-to-digest summaries of what United Way does with donor support like yours. Great for sharing as a workplace-campaign primer!

Download National Donor Information Brochure (PDF)
Download Greater Toronto Information Brochure (PDF)
Download National Leadership Case (PDF)
Download Greater Toronto Leadership Case (PDF)


Include heartfelt impact stories in your communications to build support for your workplace-campaign efforts. Print and video versions are available.

Access stories here.

Make the Month

Can you make the month?

This interactive tool gives users a better understanding of the financial challenges that people experiencing poverty face.

About Make the Month
Try Make the Month


In this section, you’ll find materials—from logos to letterhead—that you can use to support communications around your campaign.


Please follow the provided guidelines around proper use of United Way logos.

Download Logo Usage Guidelines
Download United Way Greater Toronto Logos (ZIP)
Download United Way Canada/Centraide Logos (ZIP)


Example of National Campaign PosterPrint and display these posters to remind colleagues to make their gifts. And to track your workplace’s progress during campaign.

Download Greater Toronto Campaign PDF Poster
Download National English Campaign PDF Poster
Download Greater Toronto Thermometer PDF Poster
Download National English Thermometer PDF Poster



As part of your campaign wrap-up, download and distribute these customizable certificates to thank your workplace volunteers and participants.

Example of National certificate Example of certificate

National ECA Certification:
Download a Word versionDownload PDF version

National Thank You Certificate:
Download a Word version | Download PDF version

Greater Toronto ECA Certificate: 
Download a Word version | Download PDF version

Greater Toronto Thank You Certificate: 
Download a Word version | Download PDF version