
How to run a fundraising campaign
Welcome to your United Way Campaign Toolkit. To get started simply click on the buttons below for planning guides, marketing tools and event ideas—everything you need to plan and execute a successful campaign.

This toolkit will show you how to plan and execute your campaign from launch to wrap and provide creative and engagement resources to help you promote your campaign to your colleagues.

Looking for a quick overview or refresher? Check out this 1-Week Campaign example and learn about simple strategies to get your campaign off the ground.